The 3-Second Rule of Marketing: Win or Lose Attention Before They Blink

Digital illustration showing a marketer capturing audience attention in just 3 seconds — symbolizing the fast-paced world of short-form marketing and brand engagement.

You don’t have 8 seconds anymore. You have 3. Make them count. That’s the reality of marketing in 2025 — attention is shrinking faster than ever, and most brands still write, design, and post as if people are patiently waiting to consume their message. They’re not. They’re scrolling, skipping, and swiping — and if your…

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